About

Heroic Modernism, Atemporality, Design Fiction, Network Culture, Retrofuturism & spaceships.

For more info : http://nevolution.typepad.com/theories/2011/08/heterochronia.html

Science fiction is the province of imagination, which, says Shedroff, is just like design.

"Everything that happens in the design process is fiction until it gets on the market," he says. "We create prototypes; nobody ever sees them. They’re inspirational, we learn from them, but they don’t exist."